Case Studies
- Children’s Information Service
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"I have found the washroom advertising an effective way of promoting"
Campaign
Children’s Information Service list of services
Target market
All parents
Media
A3 Washroom posters in family orientated venues throughout Essex
Dates
From March 2008 until February 2009
Client
Essex County Council
Purpose
To promote and inform parents of the Children’s services provided by Essex County Council, in particular their contact details
Client Comment
“I have found that the washroom advertising is an effective way of promoting the Essex Family Information Service and have no hesitation in recommending Positive Marketing Media”
Les Hobbs, Information Services Manager, Early Years and Childcare, Essex County Council - Cosmetic Surgery Information Evenings
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"We had a growing Interest from customers who have seen our adverts"
Campaign
To promote Cosmetic Surgery at The Spire Leeds Hospital
Target
Primarily 25 – 45 females
Media
A3 Washroom posters in the York Designer Outlet
Dates
From November 2008 until February 2009
Client
Spire Healthcare Leeds Hospital
Purpose
To promote and give detail of cosmetic surgery evenings being at held at The Spire Leeds Hospital
Client Comment
“We’ve had growing interest from customers who have seen our advertisements in outlet parks, and so we have worked with Positive Media to grow this activity for 2009. We’re looking forward to seeing more great results”
Suzanne, Marketing Manager, Spire Health Care Leeds - Palmer’s College Open Evenings
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"...a very effective way of promoting our College Open Evenings"
Campaign
To promote open evenings at Palmer’s College
Target market
Primarily young adults
Media
A3 Washroom posters in the Queen’s Theatre Hornchurch
Dates
From November 2008 until March 2009
Client
Palmer’s College, Thurrock
Purpose
To promote and give detail of forth coming open evenings at Palmer’s College
Client Comment
“We found advertising in the washrooms of one of our local theatres a very effective way of promoting our College Open Evenings. Positive Media Marketing were very professional and helpful and we would not hesitate in recommending them to others”
Varsha Patel, Marketing Manager, Palmer’s College, Thurrock - University of Greenwich £50 million Investment
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"...informing everyone of a £50 million pound investment"
Campaign
New £50 million pound campus facilities
Target market
Primarily young adults
Media
A3 Washroom posters in the Ashford Designer Outlet
A1 Shopping Centres posters in the:
- Harlequin Watford
- Lakeside Thurrock
- Orchards Dartford
- Mall Maidstone
- Mall Walthamstow
- Mall Wood Green
- Glades Bromley
- Vicarage Field Barking
- St.George’s Gravesend
Dates
March 2009
Purpose
To inform everybody of the new £50 million pound investment in the facilities at Greenwich University
